Importance of SEO - Friendly URL for Website

Every webpage has its own name and location in the vast world of the web. This place is defined by its URL, which is basically its address. The easiest way to identify a URL is to have a look at the address bar when you open a webpage. The full line displayed in that address bar is the URL of that webpage.

Fun fact: A single URL cannot be accessed by more than one page, but more than one URL can take to the same page. The latter is read as a function of duplicate content by search engines and this is not a good idea if you want to optimize through a search engine.

The above-mentioned mistakes have been made in the abundance of web designers, which will lead to bad click-through rates (CTR) and consequently the worse SEO if done without any formatting. The way in which people customize articles and posts for high ratings, the URL (which is the part of the page in the form of content) should be optimized.

In this article, the following points will teach you how to create SEO friendly URLs:

Use keywords in URL

URLs are read by both search engines and humans. However, the possibility of human beings coming to your site may be directly affected by the programs appearing in your URLs. If there is a possibility of many unrelated continuous words in it, then it is likely that a user will disbelieve your page. If, however, a keyword is a part of the URL, then the user has reason to believe the relevance of this page according to his needs.

Including keywords in the URL is a great way to gain user trust and increase CTR, because it tells them what to expect when they click

Use hyphen instead of underscore:

The URL and the search engine have their own way of communicating with each other, being able to understand your language and using it is a great way to promote your SEO. A tip tells us that using hyphens instead of underscores

The reason for this is that underscores are read as an extra part of words that can be removed from the right way. Hyphens are effectively read as the word spaces. This will confuse confusion and help increase SEO

Static URL is better than dynamic URL:

Understanding the difference between the two is very simple

Fixed URLs do not change, Dynamic

Static URLs are difficult to change or update, easy to modify dynamic URLs.

The one you want to choose depends on the needs of your website. However, it is important to realize that static URLs are more stable, therefore search engines are considered easy to rank and prioritize.

In addition, the dynamic URL contains long, irreversible numbers and letters that do not help in reading it. they usually "?" Parameters like =, &, etc.

Make a short and straightforward URL:

The most important way of clicking on the URL is to keep it simple and short, the fewer words will be easy to attract to the audience. No URL wants to waste time reading (yes, time talks more about it)!

Save your words for the webpage and use simple keywords for the URL. Try to add more and more articles in a few words and use it for the URL.

The home page should have a URL:

Since this is the most important page of your website, it is the responsibility of maintaining the URL and page. Many people understand that the homepage is important but fails to maintain its respect, i.e., they make many links to the same homepage.

This is reproducible

While keeping a single URL for your homepage, emphasizing Google's stability, why does Google have a false impression that your most important page is a duplicate?

Remove stop words from URL:

Examples of stop words are A, A, D, H, etc.

Remember when we kept the URL short? Yes, we were serious about this, using the term stop word your URL grows and people are defeated with the purpose of reading and clicking it.

Both search engines and users can understand URLs without the use of stop words, so focus on SEO-friendly URLs rather than grammar.

Use Canonical URL:

Ever wondered why some sites look at 'www' at the beginning of the URL and do not do anything else? If you do not have one, try to pay attention from now on

Also, you can see that some sites are displayed without 'www', even if you type in that way

This automatic redirection to the primary URL defined by web designers is known as a canonical URL.

When a webpage is created, many existing URLs are ready to send you to the page. If a canonical URL is not set, then search engines may assume that the page is duplicated, thus results in lower ranking.

Designer should communicate with the search engine, their preferred URL, i.e., using the related tag, the unique URL

Examples:

Most people consider the following URL as the same:

http://blog.example.com

https://www.blog.example.com

https://blog.example.com/index.html

The fact is that these are all different URLs, from a search engine perspective, it can be a bit of a problem, so the idea of canonicalization  s the process of choosing the best URL (to present search engines), when many Options are available

If your preferred URL is http://blog.example.com, then you should apply the following tags.

<link rel = "canonical" href = "http://blog.example.com/" />

Do not place the contents of

the URL:

To keep the URL short, sweet and readable, we have mentioned about twice in this article. Filling keywords are not helping with it

In addition to promoting ambiguity (for both hate for search engines and humans), keyword stuffing has been flagged by the search engine as an unnatural keyword activity.

result? Low ranking

Solution? Do not comprehend stuff to be exact Keep it short.

Use lowercase letters in the URL:

Continuous change in search engine rules